The Internet and the Customer-Supplier Relationship

RONCHI, Stefano Taal: Engels

Paperback

€ 39,95

Afwijkende levertijd: 28 - 30 werkdagen.
The Internet and the Customer-Supplier Relationship

Paperback

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This title was first published in 2003. An exhaustive and synthetic framework for the use of Internet tools in customer-supplier relationships is one aspect of e-business that is still missing from existing literature. This book analyses the main management implications related to the adoption of the Internet in the supply chain and unifies different research studies and contributions in order to build such a framework. It is based on wide empirical evidence including four in-depth case studies in both Europe and the US, a cross-industry survey of more than 160 US companies and website research describing emerging Internet initiatives in B2B relationships. By creating a concrete link between theory and practice it should appeal to academics and practitioners alike.

ISBN
9781138714342
Vorm
Paperback
Uitgever
Taylor & Francis Ltd
Druk
1e
Verschenen
30-09-2019
Taal
Engels
Pagina's
234 pp.
Genre
Literaire fictie
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